Blog

Guest Star Post: 9 Reasons You Don’t Have More Twitter Followers

Saturday August 15, 2015 comments

Guest Star Post: 9 Reasons You Don’t Have More Twitter Followers

Are you tweeting faithfully, but not getting followers? Today, Paul Friel of Hootsuite will reveal 9 reasons why your following isnt growing as fast as youd like, and what you can do about it. Click here to read the article ... Read More


How to Get Through Your To-Do List Faster

Tuesday August 11, 2015 comments

How to Get Through Your To-Do List Faster

For many people, the phrase "to-do list" denotes the one of the biggest necessary evils in their lives. They need that list to keep them on track and remind them of all the many things they need to do, but there comes a point where instead of organizing their lives, the list is running their lives. If you're in that position, or if a work project, commitment, or the impending school year is threatening to put you in that position, here are some ways to keep your to-do list manageable: 1. Increase your efficiency by planning... Read More


Guest Star Post: The Best Times to Send Marketing Emails

Saturday August 8, 2015 comments

Guest Star Post: The Best Times to Send Marketing Emails

A marketing email is only as good as its ability to get opened. If it doesnt get opened, it doesnt matter what you wrote inside it; it wont help you to educate, build trust with, and ultimately enroll your subscribers. But while many people think of headlines first when they consider their emails open rates, another big factor is the day and time when you send your emails out. In todays Guest Star Blog Post, Megan Marrs will break down the best times and days to send out emails, and give you some tips for choosing the ones that are... Read More


What You Should NEVER Do When Cold-Calling Clients

Tuesday August 4, 2015 comments

What You Should NEVER Do When Cold-Calling Clients

For many people, the awkwardness of cold-calling is easier to manage when they have a script. If they know what to say and when to say it, there's far less danger of stammering, stumbling, and having to make something up on the spot when stress has reduced their communication skills to a desperate attempt not to screw up. Unfortunately, there are inherent hazards in the practice of using scripts. Today, I'm going to tell you about a cold call I received, what the salesperson did wrong, and how she could have done it better to... Read More


Guest Star Post: How to Change Your Perspective on Bad Days

Saturday August 1, 2015 comments

Guest Star Post: How to Change Your Perspective on Bad Days

Do you ever have days when life feels bad and out of control, even if you feel like you know better than to see it that way? Today, Im sharing a short poem that can help you regain your positive perspective and your sense of hope and control, by using an unusual method to reframe your thoughts. Read the inspiring poem here ... Read More


Why Life Coaches NEED an Ideal Client

Tuesday July 28, 2015 comments

Why Life Coaches NEED an Ideal Client

Sometimes, when I'm helping life coaches to attract more clients, they ask me, "Do I really need an ideal client? "My services could help ANYONE - why do I have to limit myself to only a few people, and leave the rest out?" The answer is a bit counterintuitive. You see, while it might SEEM like marketing to more people would bring you more clients , the truth is, the broader you make your marketing, the FEWER people respond to it. By trying to help everyone, you actually end up helping almost no one at all. Im talking from... Read More


Guest Star Post: 3 Email Marketing Mistakes That Make Your Readers Unsubscribe

Saturday July 25, 2015 comments

Guest Star Post: 3 Email Marketing Mistakes That Make Your Readers Unsubscribe

There are few things more frustrating than putting a lot of work into growing your email list, only to watch it shrink again over the next few weeks. In todays Guest Star blog post, Ill reveal 3 mistakes coaches make that cause their readers to opt out from their newsletters, and what you can do instead so that your subscribers stay happy, engaged, and eager to enroll. Click here to read the article ... Read More


How to Turn "I Can't Afford It" Into a Sale

Tuesday July 21, 2015 comments

How to Turn "I Can't Afford It" Into a Sale

Few phrases are more discouraging, and trigger coaches to make more mistakes, than "I can't afford it". These words make it sound like the conversation is over, and they can even imply that your services aren't worth the prices you charge. This can set off any number of fears and insecurities, and often leads coaches to react in a way that costs them not only that sale, but other sales that they could have made in the future. But the good news is, it doesn't have to be the end of the conversation. In fact, "I can't afford it"... Read More


Guest Star Post: A New and Better Way to Sell From Stage

Saturday July 18, 2015 comments

Guest Star Post: A New and Better Way to Sell From Stage

Last December, I discovered a method of selling on stage that was completely different from anything I'd ever experienced. I was at Thrive Academy's Client Attraction Summit, and I expected them to use the standard selling model of "make an offer, and ask the audience to make a snap decision and rush to the back of the room". And why shouldn't they? That's how everyone else I'd learned from does it, and if you don't give your clients a reason to sign up right away, they'll put off the decision forever. But that wasn't what they... Read More


Why Using Logic to Sell to Your Clients Doesn't Work

Tuesday July 14, 2015 comments

Why Using Logic to Sell to Your Clients Doesn't Work

Have you ever given your client every logical reason in the world to buy from you, only to have them walk away? This situation can be incredibly frustrating and bewildering for a coach - especially if you're a naturally logical person like me. But it's also completely natural. Here's a principle that I want you to memorize, because it affects every aspect of the client attraction process: People make their buying decisions emotionally first, then justify them with logic. Chances are, if your potential clients are... Read More



Categories



Archives


Subscribe

rss