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5 Things NOT to do When You're Trying to Get Clients Through Guest Blogging

By: Stephanie Tuesday February 20, 2018 comments Tags: Marketing, Time management, Blogging, Article creation, Lead attraction, Client attraction, Content marketing

5 Things NOT to do When You're Trying to Get Clients Through Guest Blogging

Guest blogging can be highly lucrative, if you do it the right way and in the right places. Not only does it boost your search engine rank by creating backlinks to your site, but sharing your expertise with other people's audiences exposes you to potential clients who wouldn't have known you existed otherwise. I've personally made well over $10,000 as a direct result of my guest blogging efforts. But as a site owner, I've also seen would-be guest bloggers make mistakes that waste their time and that of the businesses... Read More


7 Quick Tips for Keeping Your Business Profitable

By: Stephanie Tuesday January 9, 2018 comments Tags: Marketing, Time management, Copywriting, Lead attraction, Mindset, Client attraction, Email marketing, product launch, Content marketing, leadership, Business planning, Social media, Website design, Referral marketing

7 Quick Tips for Keeping Your Business Profitable

Another business owner recently asked me, "How do you keep your business profitable?" Today, I'm going to share the answers I gave them: 7 short, sweet tips for staying profitable. Business Profitability Tip #1: Don't stop marketing. Some business owners keep marketing until their schedules are full or their income is at a comfortable level, then they stop. As a result, if one of their clients stops working with them or reduces their purchases, they end up in a financial crisis. Even if you already have as many clients as you need,... Read More


DON'T Use This Teaching Point in Your Content Marketing if You Want to Get Clients

By: Stephanie Tuesday December 26, 2017 comments Tags: Marketing, Copywriting, Blogging, Article creation, Lead attraction, Client attraction, Email marketing, product launch, Content marketing, Webinar, Public relations, Lead nurture, Social media, Video marketing

DON'T Use This Teaching Point in Your Content Marketing if You Want to Get Clients

When I receive a proposal for a guest post or evaluate a client's education-based marketing, there's one mistake that will make me say "can't publish, must revise" faster than almost any other. A mistake that wastes your audience's time, and will make you look useless in the eyes of your potential clients. That mistake is saying "learn how to X", "research how to Y", or "figure out how to Z". Why is this type of teaching point so unacceptable? Imagine if you were sitting in math class, and your teacher said, "Now figure out how... Read More


5 Effective Ways to Boost Your Amazon Bestseller Rank

Tuesday December 12, 2017 comments Tags: Marketing, Lead attraction, Client attraction, graphic design, Content marketing, Branding, SEO

5 Effective Ways to Boost Your Amazon Bestseller Rank

Guest post by Thomas Buckland. Are you keen to sell more copies of your book on Amazon? Estimates suggest that the site has 3.4 million books on its virtual shelves at any one time so, how can you stand out in such an enormous marketplace? Well, there are some site rules to follow, but the good news is that there are also some basic and fundamental steps you can take yourself that should see your bestseller rank fly What is an Amazon bestseller rank? When you search for a book on Amazon, youll notice it has a... Read More


Can Snapchat Be Useful For B2B Marketing?

Tuesday October 31, 2017 comments Tags: Marketing, Lead attraction, Client attraction, Content marketing, Public relations, Business planning, Lead nurture, Social media

Can Snapchat Be Useful For B2B Marketing?

Guest post by Anthony Musker.‚Äč I know many of you may raise your brows after reading the heading of this post. You may be thinking that B2B Marketing and Snapchat are quite different from each other, and the latter is a fun-associated application that sends short video clips and images. So how could it be useful for B2B marketing? It may be a fun-associated app, but it also helps in connecting people in the real world. Just like Facebook and Twitter , it can also be useful in advertising your products and services and connecting with... Read More


How to Balance Social Media With Your Other Business Tasks

By: Stephanie Tuesday October 3, 2017 comments Tags: Marketing, Time management, Lead attraction, Mindset, Client attraction, Content marketing, Customer Service, Public relations, Business planning, Lead nurture, Social media

How to Balance Social Media With Your Other Business Tasks

I recently had an interesting conversation with some of my fellow writers who were struggling with social media addiction. They wanted to focus on creating content, but they felt compelled to continuously check their notifications on their favorite social channels. As a result, they were struggling to actually produce content, because they were spending so much time online. But as I pointed out, social media addiction isn't 100% a bad thing. As a creative, introverted copywriter, I have the opposite problem: if left to my natural... Read More


104 Facts to Help You Get More Clients Through Mobile Marketing

Tuesday September 5, 2017 comments Tags: Marketing, Lead attraction, Client attraction, Email marketing, Content marketing, Public relations, Business planning, Website design, Customer retention

104 Facts to Help You Get More Clients Through Mobile Marketing

Mobile marketing is currently one of the newest and most effective forms of digital marketing. For those who aren't familiar with it, it provides customers with personalised information promoting services, goods and ideas. Mobile marketing includes any client attraction activity that is conducted through a network that mobile users are constantly connected to. Some of the main benefits associated with mobile marketing include the ability to send location-and-time-sensitive pieces of information via a wide variety of channels, including... Read More


How to Block Out Surrounding Noise and Focus on Your Work

By: Stephanie Tuesday August 1, 2017 comments Tags: Time management, Copywriting, Blogging, Article creation, Email marketing, product launch, Content marketing

How to Block Out Surrounding Noise and Focus on Your Work

Sometimes, you need to focus for a long period of time without getting distracted or bored. Whether it's writing a blog post, mapping out the content for a group program, finishing a project for a client, or anything else that requires a protracted period of mental concentration, I've found that having pleasant, non-distracting music in the background can be invaluable. It helps me to concentrate, and it makes the task a lot more fun. If you need help to concentrate on your longer and more mentally taxing tasks, here are some of my... Read More


Why Highly Educated People Often Struggle to Make Sales

By: Stephanie Tuesday July 18, 2017 comments Tags: Marketing, Copywriting, Public speaking, Client attraction, Email marketing, product launch, Content marketing, Webinar, Enrollment, Public relations, Lead nurture, Social media, Website design, Video marketing, Referral marketing

Why Highly Educated People Often Struggle to Make Sales

If you're a highly intelligent, educated person, you probably have a special challenge when it comes to making sales. You explain your offering to your client, you tell them what you'll help them do, and you give them a list of the things they'll get... ...but instead of getting as excited as you thought they would, and immediately taking action to purchase a product they obviously need, they go blank-eyed and seem to lose all interest. They might ask you "What does that mean?", give a neutrally polite "that's interesting", or tell... Read More


Should You Say What You're Thinking, Or Not?

By: Stephanie Tuesday June 27, 2017 comments Tags: Lead attraction, Mindset, Inspiration, Public speaking, Client attraction, Email marketing, Content marketing, Public relations, Branding, Video marketing

Should You Say What You're Thinking, Or Not?

I recently had an interesting experience on an art site, and it reminded me of an important principle that applies to both your business and your life in general. I was reading a comic by one of my favorite artists, and I thought about making a comment. I typed something I thought was fitting and funny... and then paused. I found myself asking, Should I post this? Does it add enough to the conversation, or is it just more internet noise? This person already gets a lot of comments on her art. In the end, I decided to post it,... Read More



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