Blog

Every businessperson needs a way to relax. Bonus points if that hobby is also a way to make money! One of my favorite ways to unwind is by drawing symmetrical snowflake patterns in Krita. Youd be surprised by how quickly and easily you can create gorgeous patterns, if you know the right tips and tools! You can also monetize this skill by collaborating with websites that sell it for you. If this looks like something youd enjoy, I invite you to check out the 41-minute tutorial I just published on SkillShare. You can get an entire month of... Read More

I was planning to write this on Tuesday, but I decided to share it a bit early, becauseI'm celebrating a new accomplishment: I just published a class on SkillShare, called Low-Cost Marketing for Small Businesses and Freelancers ... and for a limited time, you can get it for FREE. In this 68-minute class, you'll discover how small businesses and freelancers can attract leads while spending little or no money on advertising, and convert them into clients without feeling guilty, pushy or salesy. You can access this class, and thousands of... Read More

If your clients are primarily businesspeople, you might have trouble getting satisfied customers to send you referrals, because they don't want their competitors to have the same success you helped them create. This is an understandable concern on their part, but it can be frustrating when it hampers your ability to get clients! The good news is, it IS possible to persuade people to send you referrals, if you can help them understand why it benefits them as well. Here are 3 ways giving you referrals can benefit your clients: ... Read More

Hi, everyone! I just wanted to update you on a change to my blogging schedule. Until recently, I've been publishing a blog post every two weeks. Lately, however, I've been shifting my strategies for connecting with people, and placing more focus on contacting them directly as opposed to sending out information and waiting for people to contact me. I want to continue serving you and giving you useful strategies for attracting and serving clients, so I plan to continue publishing a blog post once per month, on the first Tuesday of the month.... Read More

Have you ever met or coached a dentist who wanted to create financial freedom, design the life of their dreams, and turn that dream into reality... only to find that instead of doing that, they were drowning in debt, burning out, or struggling to provide quality care because their organization was pushing them to prioritize profit over patient care? For the past few years, I've been working extensively with Liberty Group, and through them I've discovered that: - When new dentists graduate from dental school, they're usually over $250,000 in... Read More

Today's blog post is bySamantha Brannon. Unfortunately, no one in online business can be perfect at all times. We make mistakes, and get negative customer reviews in return. For online businesses, they are quite a challenge because they can convince prospective customers to buy from competitors instead of us. For example, here are some of the key stats that demonstrate the importance of online reviews for making or breaking your business (source: Local Consumer Review Survey 2017 ): - 85 percent of online shoppers trust... Read More

When clients make a purchase, they like to feel a connection with the person or company they're working with. This is especially true for service-based professions, where your personality and expertise are key factors in the quality of your work, and even more so in fields like coaching, where your interactions arevery personal and sometimes vulnerable for the client. The conversations you have with your prospects, clients, and referral network members will make or break your connection with them, so today I'd like to share a few tips... Read More

When you go to networking events, there are three essential components you need to have in place in order to get results. In a recent FacebookLive, I shared three reasons why people often don't get referrals from their networking efforts, and three strategies you can use to create consistent streams of referrals. I also answered a question about what to do if you get a negative review that could hinder your attempts to get clients and referrals. Click the player below to watch the replay. For those who prefer to read... Read More

If you use networking events as a way to meet potential clients and referral sources, you've probably found that you spend a lot of time talking to people who don't follow up, sending follow-up calls and emails that go unanswered, and giving out business cards that vanish intoother people's shoeboxes, never to be seen again. The unfortunate truth is, most people go to networking events to try to promote their own business, not to hire or send clients to other businesses. On top of that, even if they have the intention to send you clients,... Read More

The first month of the New Year just ended, and as we continue this new chapter in our businesses and lives, many of us will be reflecting on the strategies we use to grow our companies and attract clients. If your strategies include content marketing, particularly social media marketing, this is a perfect time to look at a trend I've noticed in the strategies two different industries use, and how they impact the level of engagement these industries get on Twitter. In particular, I'm talking about the #Business hashtag... Read More