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3 Ways Marketing is Kind of Like Sex

By: Stephanie Tuesday September 20, 2016 comments Tags: Marketing, Mindset, Client attraction, Copywriting, Lead attraction, Content marketing, Enrollment

3 Ways Marketing is Kind of Like Sex

Did you know that marketing is kind of like sex? It's weird, but true. Here are 3things marketing has in common with sex, and some ways you can use this knowledge to attract more clients. 1. It's semi-taboo, yet necessary. A lot of people get uncomfortable when the subject of sex comes up. The same is true for marketing and sales. When people ask you if you're selling something, it can actually sound like an accusation, which can make you feel defensive and guilty. If you react with discomfort and shame, that will communicate to your... Read More


How to Create an Automated Webinar to Attract High-Paying Coaching Clients, Part 2: Telling Your Story

By: Stephanie Tuesday July 19, 2016 comments Tags: Marketing, Lead attraction, Public speaking, Client attraction, product launch, Content marketing, Webinar creation, Enrollment

How to Create an Automated Webinar to Attract High-Paying Coaching Clients, Part 2: Telling Your Story

​When you're creating a webinar to attract more coaching clients, one of the key ingredients is telling your story in a way that builds connection and trust. As I mentioned in last week's blog post , telling your story is usually the second segment in a webinar. First, you explain what your audience is about to learn. Then, you explain why you're the right person to learn it from. Here's a simple formula for telling your story, as well as some guidelines for making your storytelling gripping and effective: The formula for... Read More


The Most Important Client Attraction Principle that Coaches Often Forget

By: Stephanie Tuesday July 5, 2016 comments Tags: Marketing, Copywriting, Lead attraction, Client attraction, Email marketing, Content marketing

The Most Important Client Attraction Principle that Coaches Often Forget

When coaches ask me to help them improve their email marketing, website copy and social media presence, I almost always find that they're missing the most important client attraction principle there is: They don't talk about the things their clients actually WANT. What do I mean, and how does this drive your clients away? Many coaches struggle to get clients because when theytalk or write about their services, they focus on the things they'll help their clients to do, instead of the benefits they will reap by doing those things. ... Read More


How to Avoid Losing Subscribers During a Product Launch

By: Stephanie Tuesday June 21, 2016 comments Tags: Marketing, Copywriting, Client attraction, Email marketing, product launch, Content marketing, Customer Service, Public relations, Lead nurture

How to Avoid Losing Subscribers During a Product Launch

​If youre like many coaches and entrepreneurs that I know, you send a LOT of emails during your launches. This practice is good for keeping the attention of those who are interested in your current offering, but subscribers who don't want that particular webinar or product might start to get annoyed if they get four emails in one day. In today's blog post, I'll give you a way to avoid that problem, as well as two other pitfalls that email marketers can encounter while launching a product: Problem #1: Your subscribers are... Read More


Guest Star Post: 11 “Sneaky” Tricks To DOUBLE Your Email Conversions

By: Stephanie Friday June 10, 2016 comments Tags: Marketing, Copywriting, Client attraction, Email marketing, Content marketing, Public relations, Lead nurture

Guest Star Post: 11 “Sneaky” Tricks To DOUBLE Your Email Conversions

If you have an email list, and you want to turn more of your readers into paying clients, I have a treat for you this week. Digital Marketer is sharing eleven powerful strategies to get more of your subscribers to open your emails and click on your links, as well as specific instructions and examples to help you implement those strategies in your business. If you want to make more money from your email newsletter, definitely take a couple minutes to check this out! ... Read More


Guest Star Post: 5 Ways For Entrepreneurs To Stand Out And Get Clients

By: Stephanie Friday May 20, 2016 comments Tags: Marketing, Copywriting, Article creation, Lead attraction, Mindset, Public speaking, Client attraction, About me page, Email marketing, Content marketing, Enrollment, Public relations

Guest Star Post: 5 Ways For Entrepreneurs To Stand Out And Get Clients

​ Do you sometimes feel like you're lost in the crowd, and invisible to your ideal clients? If so, I've got good news: in this week's Guest Star blog post, I'm giving you 5 proven ways to stand out in your industry, get your ideal clients' attention, and help them trust and connect with you in a way that makes them eager to sign up. Click the button below to discover these 5 game-changing client attraction methods today! ... Read More


Guest Star Post: How to Get Featured on Popular Websites

By: Stephanie Friday May 13, 2016 comments Tags: Marketing, Copywriting, Article creation, Lead attraction, Client attraction, Content marketing

Guest Star Post: How to Get Featured on Popular Websites

If you want to reach more people with your message and attract more clients, one way to do that is to get yourself featured as an expert on websites that are popular with your target audience. If you share your expertise in a place where people are already looking for experts like you, you'll get the attention of people who are already hungry for the solutions you offer. In today's Guest Star blog post, I'll give you step-by-step instructions for finding the right websites to get featured on, and creating great content that impresses... Read More


Guest Star Post: 5 Keys to Getting More Clients Through Video Marketing

By: Stephanie Friday April 15, 2016 comments Tags: Marketing, Lead attraction, Public speaking, Client attraction, Content marketing, Lead nurture

Guest Star Post: 5 Keys to Getting More Clients Through Video Marketing

When done correctly, video marketing is a great way to demonstrate your expertise, show your personality, quickly build your audiences trust, and attract more clients. If you want to get more sales through your video marketing, today's Guest Star blog post will give you five keys you can start using TODAY to create better videos that bring you more clients. ​ ... Read More


Guest Star Post: How to Get More Clients With Social Media

By: Stephanie Friday April 8, 2016 comments Tags: Marketing, Lead attraction, Client attraction, Content marketing, Public relations, Lead nurture, Social media

Guest Star Post: How to Get More Clients With Social Media

​​ While it may be t empting to simply schedule some content, update your pages, and otherwise ignore your social media accounts, it takes more than that to turn your social presence into sales. In today's Guest Star blog post, you'll get 3 valuable tips for choosing the right platform, and attracting more clients through social media. ... Read More


Guest Star Post: 7 Ways to Get Leads For Your Business

By: Stephanie Friday March 25, 2016 comments Tags: Marketing, Copywriting, Blogging, Lead attraction, Client attraction, Email marketing, product launch, Content marketing, Public relations, Social media

Guest Star Post: 7 Ways to Get Leads For Your Business

Before you can enroll clients, you need to get their attention. But in today's busy, cluttered world, putting your message in front of the right people can be a challenge. Today, I'm going to share 7 ways you can connect with more potential clients, and get more leads for your business. ... Read More



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