Are You Focusing Your Time on the Right Things?
Tuesday January 3, 2023
As you work on mapping out and implementing your plans for 2023, I'd like to remind you of a simple but significant truth:
You don't have to do everything yourself.
Yes, there are some parts of your work that only you can do.
There are pieces of wisdom and expertise that only you can share, relationships you need to be personally involved in building, and client-attracting displays of your personality that only you can make.
But if any of the following is true for you, it might not be wise to try to do every part of every task.
- You have a lot of projects on the go at the same time
- Your project is huge and requires a lot of hands-on work
- You're dealing with a challenging or time-consuming situation outside of work
- Your project involves tasks you aren't adequately trained for, or tasks that don't require your level of training
- You prefer to focus your time on doing the work that only you can do
Let me tell you a quick story...
I recently did some editing work for a client who's writing a biography for a recently deceased family member.
The fact that she's found the strength and motivation to write ANY kind of book right now, let alone one about a person she's actively mourning, is impressive. But between grieving, doing charity work in his honor, and managing all the other things in her life, it can sometimes be a challenge just to get a chapter done, never mind polishing it up.
That's where I come in.
Only she can write this book, so despite her pain, she pushes through and does the work only she can do. And then she hands it to me, so I can take care of the parts that don't NEED to depend on her: spell-checking, adjusting for grammatical correctness, and tweaking paragraphs and sentence structure so the book is easy to read.
This way, she can keep making progress despite her current challenges, without having to stress herself out or inhibit her momentum by pressuring herself to get the prose just right.
As I told her early in this project: "Sometimes, people just don't have the time, skills, and/or desire to polish things up themselves. And that's okay, as long as you have someone who can take care of that for you."
How does this apply to your 2023 goals?
I invite you to take a few minutes, either now or later on today, to look at your current goals and projects for 2023 and ask yourself:
1. Are there tasks on this list that don't require my level of training? (If there are, make a quick list of these tasks.)
2. Is doing tasks I'm overqualified for the best use of my time, or could I get a better return on my time investment by delegating them and doing something else?
3. Are there tasks here that could be done more effectively by someone with more specialized training in that area? (As with question 1, make a list.)
4. Is the benefit of doing these tasks myself worth the negative results of the tasks being done less than optimally?
5. Is the number of things I'm trying to do sustainable, or do I need to reduce the amount of work on my plate, for the sake of my productivity and mental health?
6. Do I WANT to do all of these tasks myself, or would I be happier and more motivated if I could focus on the work I love and excel at, while someone else does the rest?
Is it time to get some work off your plate?
If the exercise above revealed areas where your business would be better served by you delegating work, I'd be happy to help you with that.
I can:
- Edit your audios, videos, and written materials.
- Ghostwrite new materials based on your existing work.
- Create and/or edit graphics for you.
If you want to get some of that work off your plate, please contact me today, and let me know what you're working on and what kind of help you need.
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